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SEO Manager

Orange Line

Listed on

Thu, 28 Jul, 2022




Sydney, Australia

Job Type



Digital & Performance Media



Orange Line is an end-to-end, consulting-led agency with a strong history of success across some of the world’s most respected brands. The company has grown considerably over the past few years and has won clients across the globe.

At Orange Line, we place a significant focus on culture, innovation and growth. We want our staff to enjoy our work environment and offer a clear progressive path, social calendar and work/life balance.

The Orange Line family is a fun, friendly and easy-going bunch. We’re looking for someone to compliment our dynamic team, seek out solutions when challenges arise, take constructive feedback well and add to our environment with a smashing sense of humour.

About the Role:
As an SEO Manager, you have aspirations to manage a client portfolio and in the future, take the lead on this portfolio autonomously. You are an expert in SEO and can use your knowledge both independently & to inspire junior team members.


  • Developing and executing short and long-term strategies to fulfill SEO objectives of our clients
  • Planning and organising resources of SEO related campaigns, from proposal stage right through to execution, QA and delivery
  • Be the main point of contact regarding SEO related client communication, including WIPs, client meetings and client presentations
  • Create and present technical audits & SEO specification documents. Provide technical SEO consultancy to large clients (both strategic and tactical)
  • Support new business pitches across strategy and delivery
  • Maintain SEO practices ahead of the curve through continuous research and experimentation
  • Build and optimise processes for the SEO team to maintain high standards of work and delivery.


  • 4+ years of Organic Search experience essential
  • High level of (and up-to-date) technical SEO expertise, including latest best practices, algorithm updates, tech and experiments
  • Experience with Enterprise clients and managing large sites (+1M pages)
  • Strong client communication skills
  • A proven strategic thinker with very high attention to detail
  • Able to manage accounts autonomously with little supervision
  • Willing to be ‘hands on’ and foster a proactive attitude to work
  • Strong organisational skills with proven ability to meet deadlines
  • Able to cope with conflicting demands and prioritise tasks

SEO Knowledge:

  • Ahrefs and SEMRUSH. Other suites are a plus (MOZ, SEO Clarity, Brightedge, etc.)
  • Rank Trackers
  • Crawlers (Screaming frog,Deepcrawl, botify, and/or OnCrawl)
  • Advanced use of Google Analytics and Search Console
  • Project management software (Jira & Confluence)
  • Google Suite (Sheets, Slides, Docs)
  • Medium knowledge of HTML, CSS and JS
  • Knowledge of web speed optimisation, principles of crawling and indexation, mobile website best practices and the infrastructure of the web
  • Google Tag Manager experience is a plus
  • Knowledge of UX, inbound marketing and content marketing basics

What’s in it for you:

  • Orange Line is a company that believes in work/life harmony and flexibility. We make sure we resource appropriately for the work we have, so you can enjoy life and experience fulfilment at work.
  • We limit the number of clients you work with, giving you the headspace and support to increase profitable growth across your project portfolio and improve the bottom line of the organisations you work across.
  • You will receive excellent avenues for learning & development. We set clear goals and milestones: so when we grow, you grow.
  • You will work with career-defining brands along with subject-matter experts who’ve been working at that level for years and with the processes that emerged from this work.
  • Awesome offices located close to Central Station

Apply now or if you would like more information, contact Jasmine on 0425 568 864.

Orange Line is proud to be a diverse workplace. We are committed to diversity, inclusion and providing equal opportunities at all stages of the recruitment process.

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